Global and local priorities needed for omni-channel success in Health Science

Every global Health Science organisation is looking to improve their omni-channel maturity however, few are moving at the pace required due to global and local misalignment.

To accelerate on this front, you must elevate your HCP ambition, design for affiliate-level customisation and invest in local change leadership. 

Download this insights pack to understand how you can better synchronise your omni-channel efforts, including the delineation of ownership between global / regional, brand teams and local affiliates. 

You can view the first part of this series here – where we share insights on typical challenges, execution opportunities and use case benefits across brand launches, primary care, and specialty care.