How to Operationalise Customer-Centric Transformation

A practical guide to embedding digitally-enabled change across marketing, sales & service

Whilst most organisations have identified the need to change, and many have some form of transformation underway, few are realising expected value. This is backed by our latest research, demonstrating that only 11% of organisations are delivering tangible benefits from their change initiatives.
Fortunately thanks to first-mover organisations, best practice examples are emerging around how to build momentum and get results early, while staying aligned to the original intent of the transformation.
This executive insight pack will explore best-practice levers that will enable organisations to successfully progress their change agenda.