Rewards & Recognition

Are your reward schemes encouraging the right sales behaviours?

Sales incentive and reward schemes remain a critical tool for driving motivation and performance. However, in an environment where the sales behaviours required to drive results are changing, incentive models must evolve in order drive the right behaviours and align with how we want to engage customers.

Blackdot can help you design a rewards and recognition scheme that is fit-for-purpose and drives both customer and business outcomes. From effective target setting, to highly motivating KPI & incentive schemes, as well as non-monetary reward and recognition programs – we can help you pull the right levers to unlock discretionary effort and drive a performance culture across the sales force.

Blackdot Can Help You:

Ensure Target Effectiveness
& Achievability

Reconcile the expectations of the front line with wider corporate goals to balance belief in target achievability with growth aspirations

Design a Fit-For-Purpose
Incentive Scheme

Develop highly motivating incentives for salespeople, ensuring the right behaviours for customer and business outcomes are rewarded

Discretionary Effort

Design the right combination of rewards, accountabilities and engagement initiatives to build a true performance culture

Leverage Recognition &
Non-Monetary Reward Schemes

Develop innovative programs that leverage the power of recognition and creative non-monetary rewards to drive deep engagement and retention

Related Content


6 Steps to Integrating Marketing and Sales

In my previous post, I detailed the six steps organisations need to consider in order to operationally pivot to the customer – the first stage of our three-stage roadmap for digital go-to...


How Marketing and Sales Leaders Can Accelerate Transformation

Across the marketing and sales transformation projects we’ve undertaken, one of the biggest talking points amongst our clients is the criticality of gaining executive sponsorship for driving...


Sales Transformation for the Digital Age – Event Recap

Attracting over 350 business, marketing and sales leaders, Blackdot recently ran a thought leadership session exploring one of the most significant challenges facing our clients – how to...


5 Key Shifts Changing the Face of B2B Selling

I recently published a post with a topline recap of the latest in our series of thought leadership events – Sales Transformation for the Digital Age. In this post, I’ll give you an in...


B2B Sales: What will the 'Rep of the Future' look like?

Today’s B2B selling environment is changing and it’s vital for organisations to adapt sales to stay relevant to evolving customer expectations. While the environmental shifts driving...


Sales Manager Open Program

Understand Sales Manager capability levels and gaps against best practice, equip Sales Managers with practical tools and skills which drive performance and create real change through ongoing...

White paper

Adapting To The Digitally Empowered B2B Buyer

Digital has changed fundamentally how B2B customers buy, bringing both opportunity and unprecedented complexity for marketing and sales organisations.

White paper

Sales Force Effectiveness is Dead… or is it?

Immediately improve your sales performance by addressing core Sales Force Effectiveness (SFE) fundamentals.

White paper

Focusing Sales Manager Development

Learn the ‘vital few’ sales management disciplines that connect manager development with genuine sales force performance uplift.

White paper

Unlocking Sales Manager Coaching Impact

Understand what Best Practice coaching looks like to accelerate frontline salesperson development and performance

White paper

How Far Progressed Are Organisations With Digital Go-To-Market Transformation

Recent Blackdot research asked 450 business, marketing & sales leaders how far progressed their organisations are with digital go-to-market transformation. This paper shares the results and details...

Success Stories

Demystifying Targets and Fuelling Incentives to Grow Market Share

Blackdot helps a major pharmaceutical player develop a new target-setting model to align sales around market share growth

Success Stories

Global Pharma Company Boosts Sales Effectiveness by 300%

Blackdot helps global pharma company turn around lacklustre sales performance with a new sales process

Success Stories

New Client Acquisition Focus Generates $1 Billion in New Sales

Blackdot helps a division of leading commercial bank significantly change its sales process to win new clients

Success Stories

New Cross-Selling Scheme Helps Generate 57% Uplift in Net Profit

Blackdot helps a global investment bank incentivise cross-selling and collaborative sales behaviour.

Our Clients Realise Transformation

  •  Jane Russell, Head of Human Resources - iNova
    • Jane Russell, Head of Human Resources - iNova

    "As part of our transformation to a performance culture, we embarked on an overhaul of our incentive program across all business units. We engaged Blackdot to assist us with a review of our current incentive program and to conduct a benchmark survey to identify opportunities vs. best practice."

Thinking about rewards & recognition?

Contact our team for a chat around what good looks like