Market update

Healthy Thinking Group is now part of Blackdot Consulting

Blackdot have brought speciality expertise from Healthy Thinking Group into their mix of capabilities to create a unique multi-channel service offering.
 
Blackdot’s deep functional expertise in marketing, sales and service, along with new capabilities in digital, creative, advertising, communications, and education; enables the firm to provide a truly holistic multi-channel service offering – from strategy to execution.
Healthcare organisations face the distinct challenge of rapidly adapting their business to today’s digital customer. This exciting new range of solutions provide healthcare organisations with a single solution provider that brings together the strategy, people, process and technology elements required to genuinely transform the customer experience.

Our Unique Healthcare Capabilities

Multi-Channel Strategy

Deeply understanding buyer preferences and building a strategy that will underpin relevant engagement across functions and channels

Integrated Operating Models

Enabling customer-centric, coordinated and cost-effective in-field engagement across medical, marketing and sales

New Frontline Capabilities

Uplifting customer-centric capabilities across the frontline to enable enhanced leverage of data and digital engagement tools

Veeva Optimisation

Guidance to enhance utilisation of Veeva, enabling more relevant, data-driven frontline engagement of healthcare practitioners

Medical Education & Content Development

Developing customer-centric content, adapted for key channels, to enable enhanced cut-through and engagement

Digital Execution Excellence

Building websites, apps and other digital assets, as well as executing best practice campaigns to enhance your customer engagement

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