Transformation Pathway 2: Rapid Operational Reinvention

Watch video 6 of 8 in a series on Accelerating Marketing & Sales Transformation

We've identified 4 pathways that organisations can use for accelerating progress, and this video explores Transformation Pathway 2. Businesses that identify with Pathway 2 have a high business imperative but a low operational maturity, often caused by a sudden change that has caused them to collectively recognise the imperative. 

Watch to discover:

  • Why the common practice of top-down transformation isn’t always the best
  • Blackdot's unconventional wisdom for delivering significant change very quickly